I am especially pleased to have readers from around the world. Here are the top 50 cities shown by Google Analytics with the admittedly imperfect measure of sessions as follows giving some indication of relative weight:
City Sessions
New York 29,052
Ann Arbor 29,006
Washington 18,304
London 16,944
Chicago 10,034
Los Angeles 6,082
Sydney 5,663
Toronto 5,535
San Francisco 5,004
Boston 4,706
Seattle 4,424
Melbourne 4,231
Singapore 4,140
Cambridge, MA 4,077
Arlington 3,962
Philadelphia 3,871
Houston 3,460
Austin 3,176
Paris 3,118
Minneapolis 3,072
San Diego 2,747
Ottawa 2,494
Hong Kong 2,408
Madison 2,219
Dublin 2,199
Columbus 2,104
Canberra 2,069
Rome 2,063
Denver 2,044
Portland 2,026
Montreal 1,874
Atlanta 1,855
Berlin 1,848
New Delhi 1,793
Calgary 1,790
Brisbane 1,771
Bethesda 1,769
Cambridge, UK 1,738
Copenhagen 1,732
Berkeley 1,712
Durham 1,700
Bengaluru 1,696
Wellington 1,585
St. Louis 1,567
San Jose 1,557
Seoul 1,542
Evanston 1,480
Salt Lake City 1,451
Dallas 1,450
Mumbai 1,448
Explanation of the rankings:
The top 150 posts on supplysideliberal.com listed above are based on Google Analytics pageviews from June 3, 2012 through December 24, 2016. The number of pageviews is shown by each post. However, Google Analytics has been getting worse and worse in the job it is doing, both mechanically, and because more and more of the traffic has migrated to forms such as mobile access that Google Analytics is very bad at counting. Google Analytics counts 887,732 pageviews during this period but that is a big underestimate of the impact because of
that failure to count most readers on mobile devices
the failure to count those reading on Tumblr itself
not counting people reading the columns on Quartz
the mysterious dropoff to no more than a trickle of Google Analytics pageviews counted after the end of July, 2016 with no corresponding dropoff in any other measure of activity at that time.
Furthermore, of those 887,732 pageviews that are counted by Google Analytics, 221,260 are to the homepage, and so cannot be categorized by post.
(As I mentioned yesterday, in addition to greater confidence in the future of Squarespace than the future of Tumblr and increasingly greater functionality of Squarespace in creating and displaying posts compared to Tumblr, an important motivation for moving supplysideliberal.com to Squarespace is better analytics. For a long time now, I have felt I was flying blind with my blog given how little I could see through Google Analytics applied to a Tumblr blog.)
Nevertheless, the relative popularity of different posts for that limited subset of pageviews is informative. Indeed, with the passage of more time, the pageview ratings have come closer to my own judgment of the relative importance of posts as it becomes possible to see which posts have stood the test of time. And to be clear, if I think a post is more important, over time that adds to its pageviews because I link to it more often in subsequent posts and in tweets.
I have to handle my Quartz columns separately because that pageview data is proprietary. My very most popular pieces have been Quartz columns, so I list them first. I have listed them all plus a few columns in other outlets, with the ones with no data (yet) listed at the bottom. (To avoid duplication, I have disqualified companion posts to Quartz columns from the top 40 blog post list, since they eventually get recombined with the Quartz columns when I repatriate the columns. For these columns, the ranking is by pageviews at a point where things have settled down. For later posts, that is standardized to pageviews during the first 30 days when Quartz has an exclusive.)
Musings about the Top 10 Quartz columns:
The page view data I have for the Quartz columns is proprietary. But I can say that the top Quartz columns have dramatically more pageviews than are shown by Google Analytics for the top posts on my blog. So it is worth musing about the popularity of the top ten Quartz columns.
Five of the top ten Quartz columns–1, 2, 4, 7, 8–are about education. Somewhat to my surprise, this has emerged as an important theme on my blog, as Noah Smith identified when writing about this blog.
Four of the top ten columns are coauthored: 1 and 4 with Noah Smith, 8 with Anonymous and 9 with Yichuan Wang. It helps to have a top-notch coauthor.
Two of the top ten–3 and 6–are relatively recent columns with a strong religious or moral tone to them. I am glad to see that my efforts to articulate religious and moral themes find an audience as well as what I have to say about economics. I actually consider 5 to be in this category as well.
One of the top ten–9–is about Reinhart and Rogoff. Levels of interest for understanding Reinhart and Rogoff’s mistake was extraordinary.
One thing I pay attention to is how great a reach my most popular column on negative interest rates is. I am pleased to have one at 10.
Two of the top ten–3 and 5–touch on national security.